Attire Accessories - Mar/Apr 2019 (Issue 75)

TOP DRAWER REVIEW 49 SCREAM PRETTY & LILY CHARMED Sisters Lucy Lee, Scream Pretty founder, and Jessica Pearce, designer screampretty.com , lilycharmed.com “Scream Pretty and Lily Charmed debuted their new collections at Top Drawer in 2019 for good reasons: we get reliable return custom, great new accounts and enjoyed press coverage from exhibiting there. The vibe is professional and laid-back, and the organisers and press office make it easy to reach out to our target audience – we’ve rebooked for autumn!” BYELOISE LONDON Charlotte Drew, wholesale manager byeloiselondon.com “We had our most successful and busy Top Drawer S/S to date. It was so rewarding to hear our customers’ comments on their great Christmas trading periods, which were backed up by orders they placed at the show. We opened a record number of new accounts throughout the UK, as well as Europe. As usual, the Top Drawer team did a fantastic job, the show was well run and had good footfall throughout the three days. We very much look forward to coming back in September.” KUNIKO MAEDA Kuniko Maeda, designer/owner Winner of Top Drawer Spotted Award kuniko-maeda.com “ I have to say that that the show exceeded my expectations. From a personal perspective, I was surprised and absolutely delighted to receive the Spotted Award, and this has given me the opportunity to meet many industry experts whose knowledge will be invaluable for me moving forward. Through Top Drawer, I have already seen a positive impact on my social media profile, which is fantastic in respect of enhancing my brand. This is my first year of trading, and the exhibition was a great learning experience for me.” SUNNYLIFE Angela Blundell, director of wholesale for UK & EMEA uk.sunnylife.com “This edition of Top Drawer was a great show for us. We’ve had a steady flow of buyers, with a good mix of excellent indie boutiques, UK and international buyers, as well as some of our existing stockists, who were able to view our new ranges.”