Attire Accessories - Mar/Apr 2019 (Issue 75)

PROFILE 61 How has the product offering changed since you started, and how would you describe your current collection? Our upcoming collection goes back to our founding principles of combining British sartorial elegance with timeless Hollywood glamour. Our offer develops slowly with a lot of thought and attention to detail. How often do you launch new lines? As and when we have something cool enough to put on the market. We hate to rush. What trade shows do you attend and why? We have a mega announcement to make at Mido 2019, which is the biggest trade show in the business. What are your current bestselling designs? Our ZERO and George Arthur are extremely popular. They suit every face shape. What have been the key milestones in the business? In 2018, we became the first independent British brand to be stocked in World Duty Free. It’s a huge achievement that is normally reserved for only the biggest fashion houses. TAYLOR MORRIS T: +44 (0)207 235 7830 W: taylor-morris.com @taylormorrisofficial Do you have any thoughts on how Brexit will affect your business? It’s all so unsettling. People hate uncertainty, and I think this is having a huge effect on people’s happiness in the UK. Who likes to spend money on luxury goods when you don’t even know where your borders will be? What are your future plans for the business? World domination starts in 2019. We have a huge new collection launching, including our first Ophthalmic collection.